Our expertise

THIS STEP IS CRUCIAL IN ANY KIND OF PROJECT.
Our VVR team is specialised in your sector to assist you in understanding the target market and your current or target positioning on it. Only after this, we will be able to design together the best strategy of presence on the target market adapted to your needs and to the local situation.
Our methodology varies according to the type of project. Nevertheless, we invariably go through the following steps: state of the art of your current organisation, benchmarks of the market and the competitors, and, finally, strategic recommendations.
Commercial development

The Chinese market is highly attractive, as well as highly competitive. When you want to enter China, it is of the utmost importance to answer to the following questions: is there a market for my product/ my service? what is my target? how can I reach it? where should I launch myself?…
Thanks to a rigorous methodology, VVR International helped many SMEs successfully launch themselves on the Chinese market, without unstrategic investments.
We assist you in developing your distributor network, and/or in the set-up of an external structure for importation, distribution and local billing. We take up the management of industrialisation projects for your end products, from the subcontracting projects. This way, you can start to manufacture locally without opening “yet another plant”.
We offer a comprehensive assistance on your project, depending on your needs. Our methodology is threefold: first a strategic diagnosis, then the set-up of the strategy previously defined, and finally the operational management.
IS THERE A MARKET FOR YOUR PRODUCT IN CHINA?
Firstly we need to determine the scope of the market and your position, actual or potential, on it. We realise a market study (analysis of the flows, the regulation, the distribution modes, identification of the actors), an analysis of your competitors in China and of the offer on the market, and finally an analysis of your internal organisation and distribution strategy.
SET UP
Then, you must find the right partner, which means a partner adapted to both the local market and your company. After validating your commercial strategy and your business model, previously defined, VVR International assists you in the research and selection of partners (RFI, audit and commercial missions), and in the definition of the management processes. We then stand by you in the set-up of your commercial team and/or of the collaboration contract.
FOLLOW-UP
Finally, in order to make your project sustainable in China and to further develop it, you need to adopt specific tools to keep a local presence.
We bring you our best experts in managing partners, orders and bills. We also make available optimisation tools for the operations of companies that are already in China.
Mots clés :
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- Market study
- Benchmark of the competitors
- Regulation
- Brands
- Analysis of the distribution channels
- Qualification of the distributors
- Calculus of the selling price
- Logistics management
- Distributors’ contracts
- Stock management
Supply chain & distribution

China is a highly competitive market, in which distribution networks can sometimes be complex. Therefore, it is crucial to find the right partners/local employees to export and sell efficiently.
Our VVR International team assists you in the set-up and management of your exportation processes and/or in the upgrading of your current structure or partnership.
We offer a comprehensive assistance on your project, depending on your needs. Our methodology is threefold: first a strategic diagnosis, then the set-up of the strategy previously defined, and finally the operational management.
HOW SHOULD YOU EXPORT AND SELL YOUR PRODUCTS?
Our French and Chinese teams analyse with you your needs, and determine the risks and benchmarkers with other organisations. Upon this basis, we define together the target organisation and establish the follow-up dashboards for your orders and stock management. These tools will serve for the management and control of the supply chain.
SET UP
We implement the tools to manage your orders that we previously defined together. We then ensure the upgrading of your logistics partners, and your subcontractors (bar code, packaging). We set up the tools needed for the follow-up of your orders and payments. We also take up the training of the local teams when managing operations.
ENSURE THE SMOOTH OPERATION OF THE SUPPLY CHAIN
Our local VVR International teams guarantee the follow-up on the orders, the importations, the expediting of single products, the recovery on delays, the management of documents (DN…), the management of logistics providers (stock, grouping…).
Key words:
- Expediting
- Order management
- Logistic management
- Stocks management
- Analysis of distribution channels
- Regulations
Production & Transfer of Technology

When you want to produce in China, it is important to make a strategy for your technology: should you transfer it to your partner or should you protect it?
The best strategy depends on your own situation. With 20 years of experience in China, VVR International offers to assist you in the industrialisation of your products in this country.
We come with a comprehensive assistance for your project, depending on your needs. Our methodology is threefold: first a strategic diagnosis, then the set-up of the strategy previously defined, and finally the operational management.
WHICH STRATEGY SHOULD YOU ADOPT?
With the strategic diagnosis we determine the scope of your technological advantage, the best industrialisation model for your company (production in subcontracting, transfer of technology, set-up of a production unit), and we precisely define the project, the CAPEX and OPEX and the planning.
SET -UP
Our teams assist you in the set-up of your structure in China, either through the negotiation of a transfer of technology, either through the opening of a production unit.
Once the partnership or the transfer is enacted, our teams may stay if necessary, to guarantee the enhancement of your organisation.
Key words:
- Analysis of the technical specifications
- Method of accounting
- Transfer of technology
- Completion of the requirements specification
- Development of providers
- Definition of corrective actions
- Set-up of a production unit
Purchasing & Quality

Over the last two decades, VVR International has been developing a deep experience in sourcing and purchasing projects, both in China and in Brazil. These projects range from highly technical domains to daily consumption products. VVR International’s know-how lies in a network of more than 60 experts, spread all over the Chinese territory. Furthermore, our experts know how to adapt exactly to their clients’ needs, and never neglect quality.
Based on this deep experience, we offer a comprehensive assistance for your project, depending on your needs. Our methodology is threefold: first a strategic diagnosis, then the set-up of the strategy previously defined, and finally the operational management.
DEFINITION OF THE STRATEGY
Thanks to a comprehensive analysis of your purchasing portfolio and of your project, our local experts establish a profile of the optimal providers, and, more importantly, they define these providers’ locations in China.
RESEARCH AND SELECTION OF PROVIDERS
Once the sourcing strategy agreed, VVR International’s teams proceed with the search and qualification of potential providers. Our Chinese teams establish a shortlist of providers who answer to your technical requirements and who are adapted to your company (in terms of quantities for instance). This step is crucial: a good relationship with your providers relies mostly on the existence of synergies between both companies (the expectations on quality).
NEGOTIATE AND FOLLOW-UP ON THE RELATIONSHIP
VVR International also assists you in the negotiations on the purchasing price, based on the cost breakdown of your products and/or on bid solicitations. We then support you through the contractualisation, and if necessary for the management of orders and logistics. When there is already a relation with the provider, our experts in your domain can also intervene for quality control. If needed, we may also take up the providers’ trainings.
Key words:
- Analysis of the purchasing portfolio
- Sourcing
- RFI and RFQ
- Providers selection
- Negotiations
- Contractualisation
- Quality control
Recruitment & Incubation

In China, the demand for skilled labour is growing and the offer answers these needs only partially. As a result, you might run into some difficulties not only when looking for the person who meets your HR needs, but also for keeping them.
Our solution is to find the person that is not only qualified and motivated, but adapted for your company. We then study your HR needs and based on this analysis, we come up with a personalised solution for your structure among the panel of classical HR solutions: consulting, direct recruitment, incubation… Our expertise lies in the quality of our HR team which is composed of experts in recruitment supported by consultants with a professional experience in your specific domain.
We offer a comprehensive assistance for your project, depending on your needs. Our methodology is threefold: first a strategic diagnosis, then the set-up of the strategy previously defined, and finally the operational management.
HR DIAGNOSIS AND PROCESS
When your HR needs have not yet been clearly identified, our teams and experts start with the analysis of your structure. Then, they identify the strengths and weaknesses of the existing structure which is essential to determine the best HR solution (consulting, direct recruitment, incubation in one of our three offices in Shanghai, Shijiazhuang and/or Guangzhou…), the target organisation (i.e. the team), and the corresponding job descriptions.
SEARCH AND SELECTION
Once this first step is completed, we come up with a selection of candidates suited for your needs, and we start with interviews.
STARTING PHASE
We assist you in the set-off of the collaboration, according to the solution chosen. If needed, we offer training on a variety of domains.
Key words:
- HR diagnosis
- Definition of the target organisation
- Design of job description
- Search and qualification of candidates
Merger & Acquisition

Based on our know-how accumulated throughout the years in commercial, management, production, technology, quality, purchasing, supply chain, HR, and other activities in China, and because of the ability we acquired for both negotiations and project management, we have developed a comprehensive process to assist our clients in the management of three types of strategic partnerships’ projects:
Transfer of technology: Here our objective is to assist our client in structuring their “transfer of technology” offer, and then in identifying and presenting potential clients for this transfer. Finally, we proceed with our client to the negotiations of the transfer conditions, to the establishment of the local team and to the project management.
– Funds raising: We assist our French clients in identifying and negotiating a financial, industrial, or commercial partnership with a competent Chinese actor. Our client receives funds to increase their growth, secure their development in China and structure the partnership which will bring them both market and competitive advantages.
– Acquisition: In these projects, we support our client in the identification of a target corresponding to their need, and then in all the steps of negotiations (pre-due diligence, valuation, negotiation, LOI, closing) but also in the management of the post-acquisition changes.
– Divestment: Here our objective is to assist our client in the management of their company’s divestment with a Chinese partner.

Shanghai, China
7888 Humin Road, Minhang District
+86 21 3422 7164 103
contact@vvrchina.com

Guangzhou, China
Merchants City Home
495 Hanxi East Road,
Panyu District
+86 20 8332 1024
contact@vvrchina.com

Shijiazhuang, China
368 XinShi Bei Road,
Zhenxin Industry District
+86 3118 381 0103
contact@vvrchina.com

Sao Paulo, Brazil